Hi, folks! Welcome to our blog page! 

From here and out, we will capture the journey of Oemah Etnik in a very light and inspiring story for you to read everyday; from outfit ideas, quick ethnic facts, to exciting holidays we’re having!

For the very first post today, we’re so happy to announce that our #CHAKRA series is now available at Happy Go Lucky!, Bandung. Last Monday, our team went to HGL new ambience store at Jalan Ciliwung 14 to meet the HGL team and restock our collection.


(Courtesy of @hglhouse)

What we love about HGL’s new store is its elegance and the young vibe ambience. You can see a very bright marquee on the top of the store saying “Happy Go Lucky New Ambience, Come In We Are Open” as you walk through the a very classic revolving door.

Screen Shot 2016-07-24 at 12.20.08 PM

(Courtesy of @hglhouse)

The Oemah Etnik rack is on your right as soon as you step into the store. You can find our best selling items from previous series Pekat and Havana; from White Laila Top, to Yellow Artemis Skirt.

Screen Shot 2016-07-24 at 12.25.53 PM

After a quick stop at HGL, we head to Bandung’s most talked-about coffee shop, Mimiti Coffee and Space at Setiabudhi, to unwind and enjoy Bandung’s laid-back evening until it’s time to go back to Jakarta.

Screen Shot 2016-07-24 at 12.29.49 PM

(In frame: Premium Malika Lurik Skirt)

Screen Shot 2016-07-24 at 12.19.44 PM

(Courtesy of @prafr)

Til next trip!